Card game pokes fun at the ad industry
Experience the highs and lows of running your own ad agency with The Award Winning Game.
It's no secret that working in advertising is a demanding and often thankless endeavour – until you have a shot at winning an award, that is. All-too-familiar with the industry, Singapore-based creatives Callison Neo and David Goh created a new kind of card game that aims to poke fun at the practise.
"It's called The Award Winning Game, an unapologetic tabletop game about the advertising industry," he begins. "Players are given the chance to run their own ad agencies, working (and sabotaging) their way up to hiring the world's most pretentious creatives, and winning accounts from famous brands... only to throw them away for the shot at winning awards."
The duo have also created dozens of parody logos for the game's design, which you can view over on their blog. Whether you're familiar with the advertising industry or not, this game will surely produce a few laughs for anyone in the creative world.
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Sammy Maine was a founding member of the Creative Bloq team way back in the early 2010s, working as a Commissioning Editor. Her interests cover graphic design in music and film, illustration and animation. Since departing, Sammy has written for The Guardian, VICE, The Independent & Metro, and currently co-edits the quarterly music journal Gold Flake Paint.