The best logos of the 1930s

Coca Cola ad from the 1930s
(Image credit: Coca Cola)

The 1930s was a dark era for humanity, a decade in the shadow of World War II and The Great Depression, of global economic, social, political and technological upheaval. However, it was also a time of rapid change and innovation. With the addition of sound, cinema-going grew in popularity, as the golden age of radio saw commercial broadcasting become part of daily life. 

The decade also saw the advent of household electrical appliances from vacuum cleaners to home telephones; some of the best-loved chocolate products we still know today were launched; and pre-sliced bread, transparent adhesive tape and nylon stockings first made an appearance. 

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Antonia Wilson
Freelance writer and editor

Antonia Wilson is a freelance writer and editor. Previous roles have included travel reporter for the Guardian, and staff writer for Creative Review magazine, alongside writing for The Observer, National Geographic Traveller, Essentialist and Eco-Age, among others. She has also been a freelance editor for Vogue and Google, and works with a variety of global and emerging brands on sustainability messaging and other copywriting and editing projects — from Ugg and Ferragamo to Microsoft and Tate Galleries.