Push your character designs further with this workout

character design
(Image credit: Julian Glander)

At the heart of any creative project is communication and storytelling. Whether that’s something as intangible as a wordless comic strip, a single illustrated figure conveying an emotion, a TV ad telling us to buy something, or a government campaign poster advising us how best not to get run over, characters can be a powerful tool to bring that story to life. 

Today, we’re more familiar with – and bombarded by – character design than ever. We've even got a collection of cracking character design tips for you to enjoy. All of this means that the Jolly Green Giants and SpongeBobs of yesteryear are no longer the preserve of big ad agencies or professional image-makers, thanks to the democratisation of software and proliferation of free tools.

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Emily Gosling

Emily Gosling is a freelance art and design journalist currently writing for titles including Creative Review, Eye on Design, Creative Boom and People of Print. She’s previously worked at Elephant magazine, It’s Nice That and Design Week, and was editor of Type Notes magazine. Her book Creative Minds Don’t Think Alike was published by Ilex Press in 2018, and she also plays bass as one-quarter of the eight-titted beast, Superstation Twatville.