Why designers need to talk about money

Every day at the Association of Illustrators (AOI) we talk money – how to make it and, in particular, how to ask for it. Through those conversations with members and colleagues, what is particularly striking is how many creative freelancers subscribe to the self–fulfilling prophecy of being a person who finds dealing with money just all too awkward and difficult.

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Ren Renwick is managing director of the AOI.