Adobe's Hovering Art Director action figure is here to ruin your day

Back in March, Adobe launched a series of hilarious video spots as part of its Hovering Art Director campaign. Poking fun at the flaws of micro-managing and self-aggrandising art directors, this relatable campaign was an instant hit with designers.

And just like its real life inspiration, the Hovering Art Director couldn't be kept away for long before it reared its bearded head once again to ask: "Can we make it pop?"

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Dom Carter

Dom Carter is a freelance writer who specialises in art and design. Formerly a staff writer for Creative Bloq, his work has also appeared on Creative Boom and in the pages of ImagineFX, Computer Arts, 3D World, and .net. He has been a D&AD New Blood judge, and has a particular interest in picture books.