The evolution of client services

The current model of client services is dying because it's terribly flawed. This doesn't mean the concept of client services will go away, just the lack of trust and fear built into the system.

As a business owner operating within the current model you have to worry about budgets, timelines, backlogs, slowdowns and resources. Most projects start with a ritual – a contract that details potential negative events and outcomes and, as a result, establishes a lack of trust between the parties involved. Most projects end when the budget depletes and the need for help still exists; even worse, it continues when the budget is gone and guilt or fear propels the strained relationship.

Forget about the client and the agency in this model for a second. What about the poor team trying to kick some ass? They get a list of things to do, when to do them and how long they can spend on each item. Then members of the team lie to keep the boss happy and spend twice the allotted time because they want to create something special. Or they crank something out and die a little inside while slowly eroding the company’s value.

"But wait!" says the hipster creative shop, "We have a Ping-Pong table and you can drink beer at work." No shit. You better have a damned good physical environment because the psychological one sucks.

Shared goals

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.