Reimagined Harley Davidson logo
One of the world's most recognisable logos gets a typography-based makeover. Take a look at this Sons of Anarchy inspired offering.
Typography and logo design are some of our favourite things here at Creative Bloq; so when the two collide, we couldn't be happier! Here, freelance illustrator and graphic designer Marcelo Schultz has crafted this brilliant personal project to put his own twist on the iconic Harley Davidson logo.
Based in Curitiba in the south of Brazil, Marcelo works as the art director at DDQ Design. He has recently worked with the likes of Nike, Supra footwear and Threadless, we wouldn't be surprised if Harley Davidson snapped up this logo in a heartbeat.
Watch this! The making of:
The logo was completely crafted in Adobe Photoshop CS6 after Marcelo had sketched out his initial ideas. The stunning typography is certainly a treat for the design eye. We can't wait for Marcelo to undertake some more personal projects!
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What do you make of Marcelo's reimagined logo? Let us know in the comments box below!
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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.