Typography and logo design (opens in new tab) are some of our favourite things here at Creative Bloq; so when the two collide, we couldn't be happier! Here, freelance illustrator and graphic designer Marcelo Schultz (opens in new tab) has crafted this brilliant personal project to put his own twist on the iconic Harley Davidson logo.
Based in Curitiba in the south of Brazil, Marcelo works as the art director at DDQ Design (opens in new tab). He has recently worked with the likes of Nike, Supra footwear and Threadless, we wouldn't be surprised if Harley Davidson snapped up this logo in a heartbeat.
Watch this! The making of:
The logo was completely crafted in Adobe Photoshop CS6 (opens in new tab) after Marcelo had sketched out his initial ideas. The stunning typography is certainly a treat for the design eye. We can't wait for Marcelo to undertake some more personal projects!
Like this? Read these!
- Free tattoo fonts (opens in new tab) for designers
- The ultimate guide to designing the best logos (opens in new tab)
- The best Photoshop plugins (opens in new tab)
What do you make of Marcelo's reimagined logo? Let us know in the comments box below!