Apple Car is whipping other brands before it even exists

Apple Car may be one of the worst-kept secrets in tech. Apple hasn't said a word about it, but everyone's convinced it's coming. In fact, people are so sure it's on the way, and so sure that it's going to be worth the wait, that Apple is already beating well-established carmakers in a survey on what people want to buy as their next set of wheels.

It's worth remembering here that we have no idea what the Apple Car will look like, assuming it even sees the light of day. But despite that minor detail, Apple's just come third in a survey of the brands people will "definitely consider" for their next car, beating Tesla, Lexus, BMW and Audi (if you're after Apple's existing products, make sure you check out our roundup of the best Apple deals).

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.