The Apple Watch Ultra design is already getting memed to oblivion

Apple Watch Ultra
(Image credit: Apple/Future)

Well, pretty much every recent rumour about the Apple Watch Pro turned out to be true. Everything except the name, that is. Last night, the company unveiled the brand new Apple Watch Ultra, the "most rugged and capable" version of its smartwatch yet.

The Apple Watch Ultra marks the most significant redesign to Apple's wearable yet, complete with enormous 49mm display and a brand new 'Action button' for increased interactivity during workouts. But the "rugged" design isn't proving a hit with all fans. Check out our guide on how to pre-order the Apple Watch Ultra.

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.