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Apple event live blog: iPhone 14, Apple Watch Ultra and everything else Apple announced

Watch the event here.

iPhone 14
(Image: © Apple)

And just like that, Apple's latest event is over. As ever, many of the new products were entirely expected, including the iPhone 14 and Apple Watch Series 8. But with the Apple Watch Ultra, we were given the first truly rugged Apple wearable. And the iPhone 14 Pro's 'notch' replacement turned out to be much more interactive than we expected. Here are the highlights, and check out our roundup of everything there is to know about the iPhone 14, and AirPods Pro 2.

Key announcements:

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Apple event invite

(Image credit: Apple)

iPhone 14 render

(Image credit: Jon Prosser & Ian Zelbo)

iPhone 13 mini compared next to the iPhone 13

You might want to hang on to that iPhone 13 mini (Image credit: Apple/Future)

iPhone 13

(Image credit: Apple/Future owns)

iPhone 12 purple

The purple iPhone 12 (Image credit: Apple)

What about the camera? Rumour has it the iPhone 14 Pro will feature a whopping 48MP sensor, capable of producing 8K video. If that's the case, the rest of the models in our best camera phones roundup had better start making an iPhone 14-shaped space. 

iPhone 13 render

(Image credit: EverythingApplePro)

We've repeatedly heard that Apple could be planning a major U(SB)-turn with the iPhone 14, finally offering USB-C to the masses. Allowing for faster charging than Lightning and much greater flexibility with accessories, USB-C has been a mainstay on fans' wishlists for a few years now. But seeing as it was rumoured to be hitting the iPhone 13, and 12, and 11, we'll take this one with a pinch of salt. 

Apple event bingo card

(Image credit: BasicAppleGuy on Twitter)

Apple Watch Pro render

(Image credit: @ld_vova)

Apple Watch Series 8 render

(Image credit: Apple/Future owns)

AirPods Pro 2 render

A fan-made render of the AirPods Pro 2 (Image credit: Konstantin Milenin)

Best Apple Watch SE deals

(Image credit: Apple)

A close up of the 3D render of the Apple Car.

A fan-made render of the rumoured Apple Car (Image credit: Vanarama)

Apple Watch Pro render

(Image credit: Ian Zelbo)

A man unwraps a shirt identical to the one he is wearing

(Image credit: @Scoby20 on Twitter)

iPads on an orange background

(Image credit: Apple)

iPhone 13 comparison

(Image credit: Apple)

A man wears the Apple Watch Series 7 on his wrist.

(Image credit: Future)

Screenshot of the Apple Store homepage which reads 'Be right back'

(Image credit: Apple)
See more

If you're a Twitter user, you've probably noticed that Apple has deployed its own 'hashflag' (no, it isn't a word) for every event since September 2020. Click the Like button on a tweet with the #AppleEvent hashtag, and you'll see a delightful animation, One user has handily put them all together in a single animation (below).

Tim Cook dancing

(Image credit: tenor.com)

iPhone 14 concept

(Image credit: ConceptsiPhone)

The Apple AirPods Pro on a black background

(Image credit: Mark Farías via Unsplash)

10 minutes! Don't forget, as well as via the embedded video above, you can also watch the event via Apple's website, or the Apple TV app.

Apple event

(Image credit: Apple)

3 products. iPhone, Apple Watch and AirPods. Sorry, iPad fans.

Apple Watch

(Image credit: Apple)

Apple Watch Series 8

(Image credit: Apple)

Apple Watch

(Image credit: Apple)

Apple event

(Image credit: Apple)

Apple Watch

(Image credit: Apple)

Apple Watch SE 2

(Image credit: Apple)

Apple Watch Ultra

(Image credit: Apple)

Apple Watch Ultra

(Image credit: Apple)

Apple Watch Ultra

(Image credit: Apple)

AirPods Pro 2

(Image credit: Apple)

AirPods Pro 2

(Image credit: Apple)

AirPods Pro 2

(Image credit: Apple)

iPhone 14

(Image credit: Apple)

Some pretty safe colours this time around... 

iPhone 14

(Image credit: Apple)

iPhone 14

(Image credit: Apple)

iPhone 14

(Image credit: Apple)

iPhone 14

(Image credit: Apple)

iPhone 14 Pro

(Image credit: Apple)

iPhone 14 Pro

(Image credit: Apple)

iPhone 14

(Image credit: Apple)

AirPods Pro 2

(Image credit: Apple)

Apple AirPods 2

(Image credit: Apple)

Apple Watch Series 8

(Image credit: Apple)

Apple Watch Ultra

(Image credit: Apple)

iPhone 14 and iPhone 14 Plus

(Image credit: Apple)

Apple iPhone 14 product shot

(Image credit: Apple)

iPhone 14 Pro and Apple Watch Ultra

(Image credit: Apple)

Apple Watch Ultra

(Image credit: Apple/Future)

The red version of the Apple Watch Series 8 on a black background.

(Image credit: Apple)