The surprising story behind the Joker logo

Joker logo
(Image credit: Chad Danieley)

The new Joker film starring Joaquin Phoenix is currently raking it in at the box office and dividing critical opinion. But if there's one thing that designers can agree on, it's that the movie boasts an impressive typography-based logo. And now its designer has revealed that he used an old-fashioned woodblock letterpress to give the logo its distinctive, scratchy appearance.

Our guide to logo design has already examined how typography is a critical part of the design process. And it's something that the designer of the Joker logo, Chad Danieley, has put into action brilliantly.

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Dom Carter

Dom Carter is a freelance writer who specialises in art and design. Formerly a staff writer for Creative Bloq, his work has also appeared on Creative Boom and in the pages of ImagineFX, Computer Arts, 3D World, and .net. He has been a D&AD New Blood judge, and has a particular interest in picture books.