You can now buy pizza-scented wrapping paper

Pizza wrapping paper
(Image credit: Papa John's)

You might think Christmas is magical enough already. The giving of beautifully wrapped gifts spreads joy and love throughout friends and family. Now, imagine adding the mouth-watering scent of pizza to that transaction. Not something we've ever considered before but it could only make it better... right?

Well, turkey will have to take a back seat this year thanks to a festive collaboration between Papa John's and the homeless charity, Crisis. Graphic illustrator Mike Hughes has created a fun and festive pizza-themed range of wrapping paper for the #ChristmasIsBetterShared campaign. (Feeling inspired? Here's our pick of free graphic design software if you fancy making your own themed wrapping paper.)

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Georgia Coggan
Editor

Georgia has worked on Creative Bloq since 2018, and has been the site's Editor since 2022. With a specialism in branding and design, Georgia is also Programme Director of CB's award scheme – the Brand Impact Awards. As well as immersing herself with the industry through attending events like Adobe Max and the D&AD Awards and steering the site's content streams, Georgia has an eye on new commercial opportunities and ensuring they reflect the needs and interests of creatives.