Frustrated Lego fans respond to “bizarre” AI art controversy

Lego AI internet responds
(Image credit: Lego/X/Reddit)

By now you've likely seen the news that Lego was caught using AI-generated images for an online Ninjago-themed quiz. It seems that increasingly AI art is becoming a more serious threat to creative careers, and Lego's fanbase isn't shying away from voicing their strong opinions.

Many users across the internet pointed out the hypocrisy of Lego's AI art controversy, while others simply questioned "why?". With Lego sets, TV series and even a spinoff film, Lego Ninjago is certainly not short of reusable assets. While the company claims that the incident was a simple mishap, the internet is certainly not letting up on the criticism, so here's what the internet really thinks of Lego's apology.

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Natalie Fear
Staff Writer

Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work (if she’s not glued to her phone), she loves all things music and enjoys singing sweet folky tunes.