The Starbucks logo secret you probably never noticed

However you feel about Starbucks' coffee (it's a divisive issue, we know), there's no denying the brand's logo is one of the most iconic in design. Complete with fascinating backstory (we'll go into that later) and previous iterations more, erm, graphic in nature, the caffeinated siren is instantly recognisable world over. But have you ever noticed the on-purpose-mistake designers put in there to make the siren even more special?

The small detail can be found at the upper-right side of the character's nose. In case you haven't seen it yet, we'll give you a second alone with the design to see if you can work it out. (When you notice it, you'll realise why this design is considered one of the best logos ever.) 

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Georgia Coggan
Editor

Georgia has worked on Creative Bloq since 2018, and has been the site's Editor since 2022. With a specialism in branding and design, Georgia is also Programme Director of CB's award scheme – the Brand Impact Awards. As well as immersing herself with the industry through attending events like Adobe Max and the D&AD Awards and steering the site's content streams, Georgia has an eye on new commercial opportunities and ensuring they reflect the needs and interests of creatives.