US Space Force reveals new logo (and gets roasted AGAIN)

The United States Space Force hasn't had the smoothest of take-offs when it comes to graphic design. Its first logo was mercilessly mocked for resembling Star Trek's, then Netflix's Space Force show nabbed the trademark rights from right under its nose. The US Space Force has now revealed a brand new logo – but judging by the response online, its woes are far from over.

The new logo was revealed yesterday on Twitter, along with a new motto: "Semper supra" (which means 'always above'). The new logo features a triangular delta, adorned with various details related to space (more on those below). But one of the main qualities of our best logos is that they can't be mistaken for anything else – and Twitter users thinks the new US Space Force logo looks very, very familiar. 

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.