Don't buy the wrong iPad this Prime Day: tips on choosing the right one and when to click 'buy'

This is the best selling iPad for a reason – it's the most affordable one, and a great all-rounder.

Ideal user: Casual users, student, families, note-takers, seniors (my mum loves this tablet!)

What I like: I've been using this iPad for the last month, and I love its portability, and love that I can share it with my partner around the house (especially as you can have multiple finger prints for the Touch ID).
We use it for following recipes in the kitchen, checking emails, browsing nonsense, and sharing YouTube videos. It's also great for a few hours of distraction when travelling.

What I don't like: I've played a couple AA games on it, but the other models are better for that, but it is great for mobile games (my mum's an addict).
It's not great for digital art, and the screen does seem a small 11-inches when you start watching movies on it.

I've been using the 13-inch iPad Air for the last month as well, and it's the perfect iPad for me (and probably most users).

Ideal user: Students in higher education, small business owners, teachers using digital white boarding, intermediate digital artists, me.

What I like: There's an 11-inch and 13-inch Air, and the 13-inch Air is the one that I've used, and I think that extra size doesn't effect portability at all, but it makes all the difference. I think its display quality is a couple steps up from the iPad too, and watching media on it is great.
AA games are way zippier, and though I'm not a digital artist, I do know some artists and sketchers that feel this is all they need for their art.

What I don't like: There's no getting away from the big price step up from the iPad. Current deals prices are $299 for the 11-inch iPad, $549 for the 11-inch Air, and $699 for the 13-inch Air. That's a massive increase.

This is currently Apple's most advanced tablet, and the M4 chip is almost definitely more than most people need.

Ideal user: Professional digital artist, and tech enthusiasts.

What I like: I've used this iPad Pro, and I really liked the Ultra Retina XDR Display – video content on it looked amazing. It's also great for AA games, and it double-upped as a secondary laptop (I had the Magic Keyboard with it) when I wanted to work in a cafe. But I never, not once, used it to its full capacity.
I know pro digital artists who use the iPad Pro with Procreate exclusively in their workflow, and it's excellent with the Apple Pencil Pro.

What I don't like: I'd usually also say this iPad is for video editors too, but I've recently worked with a few video editors, and none of them use an iPad Pro for their work. The apps just aren't up to the task right now, and for $1,000, you can just get a decent laptop that'll do a better job.
It remains overkill for most users, and this is the iPad that I would recommend to only a handful of creatives.