Ad campaign brings Comedy Central into the fold

By Creative Bloq Staff
published

The TV channel draws on a much-loved comic tradition for its new advertising campaign.

Comedy Central showcases some of the best stand-up comedians and sketch shows on the planet, so it's only right that its advertising raises a smile or two as well.

To promote the brand, Argentinian artist Carlos Baragli (opens in new tab) created this humorous set of illustrations, his inspiration being Mad Magazine's infamous back-page satire Fold-In (opens in new tab), written and drawn by Al Jaffee (opens in new tab).

The humour magazine published its first Fold-In back in 1964, so the concept is nothing new. But we love how it's been cleverly adopted for this campaign. Dotted lines guide the viewer to place the Comedy Central logo back together, which, at the same time, transforms two fairly mundane images into something much more amusing.

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Creative Bloq Staff

The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of six full-time members of staff: Editor Kerrie Hughes, Deputy Editor Rosie Hilder, Deals Editor Beren Neale, Senior News Editor Daniel Piper, Digital Arts and Design Editor Ian Dean, and Staff Writer Amelia Bamsey, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq. 

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