An amazing exhibition inspired by playgrounds and board games

A group show curated by Philadelphia-born, Amsterdam-based artist Angela Jerardi, Game Theory formed part of the second Biennale at the CAFA Musuem in Beijing - and Experimental Jetset was tasked with tying it all together.

It ran from 28 February to 20 April 2014, which unfortunately meant that opening night coincided neatly with the studio's trip to Cape Town for Design Indaba. "It's really unusual for us to conduct an exhibition from such a distance," they admit. "We usually install everything ourselves - trying to perform, execute and ultimately suffer through our own designs. In this case, it was simply impossible."

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Nick Carson
Content strategist and copywriter

Nick is a content strategist and copywriter. He has worked with world-class agencies including Superunion, Wolff Olins and Vault49 on brand storytelling, tone of voice and verbal strategy for global brands such as Virgin, Pepsi and TikTok. Nick launched the Brand Impact Awards in 2013 while editor of Computer Arts, and remains chair of judges. He's written for Creative Bloq on design and branding matters since the site's launch.