Live performance graphics

Ever since the birth of rock 'n' roll, the record sleeve has provided designers and photographers with the perfect blank canvas - one with near limitless creative opportunities and with the potential to be viewed and revered by millions of music fans. From Roger Dean and Hipgnosis through to Jamie Reid to Mark Farrow, the music industry has aided and abetted the careers of countless artists. But the times they are a-changin'.

While the medium has weathered countless musical shifts and even the downsizing that came with the invasion of the CD diminishing sales, diversified music trends and the spiralling costs involved in finding and developing acts means the record industry live performances and long-running or large-scale tours are deemed more important than ever. And just as the industry has always relied on talented artists to feed the cover-art machine, so now their skills are being harnessed for the benefit of the gig.

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