Web design automation: tune up your design process

Pit stop workers fixing a computer mouse like a race car

Once upon a time, the word ‘automation’ conjured mainly negative connotations in the mind of the professional web designer. It made you think of programmatic web design tools that generated cheap but badly coded sites for those who couldn’t afford the services of a professional designer (unlike the new generation of website builder). Or perhaps the sort of basic service you yourself would offer a cash-poor client, using a pre-built WordPress theme or Drupal template.

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Tom May
Freelance journalist and editor

Tom May is an award-winning journalist and author specialising in design, photography and technology. His latest book, The 50th Greatest Designers, was released in June 2025. He's also author of the Amazon #1 bestseller Great TED Talks: Creativity, published by Pavilion Books, Tom was previously editor of Professional Photography magazine, associate editor at Creative Bloq, and deputy editor at net magazine.