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Apple Black Friday 2021: Save on iPads, MacBooks and more

Apple Black Friday deals text, surrounded by Apple products
(Image credit: Future)

They're finally here – the Apple Black Friday discounts have arrived and it's the perfect time to stock up on tech, just in time for Christmas. You can now save some serious money on iPads, MacBooks, iPhones, Apple Pencils, Airpods and more. It's difficult to find good Apple discounts throughout the year but there are always exceptions for Black Friday. 

Over the past few months, we have seen the arrival of a number of new and exciting Apple products, from the iPhone 13, to the brand new MacBook Pro. Luckily for us, this means that there are a number of price cuts on earlier products. But if you're on the hunt for the newest products, then you're also in luck, as some of the 2021 products are also discounted (but they're selling out fast).

We are updating this page with the latest discounts regularly, so make sure you bookmark it and keep heading back to see what's hot. But for now, read on to discover the best prices on Apple products. 

Apple Black Friday: iPad deals

Apple Black Friday iPad deals: US

iPad Pro 12.9-inch 512GB (2021): $1,399

iPad Pro 12.9-inch 512GB (2021): $1,399 $1,249 at B&H Photo / Amazon
Save $150:
Want a more generous 512GB of storage with your 12.9-inch, 2021 iPad Pro? You can get an even bigger saving there, with a fantastic $150 off, again at both Amazo and B&H Photo. Both retailers also have $150 off the 1TB version if you need even more storage.

Apple iPad Pro 11-inch (2021) $899

Apple iPad Pro 11-inch (2021) $899 $849.99 at Amazon
Save $50-$99:
Amazon has discounts across many options in the smaller 11 in iPad Pro too, with $50 off the 256GB Wifi model and $99 off the Wifi + Cellular model.

Apple iPad Pro 12" (2020): $1,099

Apple iPad Pro 12" (2020): $1,099 $949 at B&H Photo
Save $150:
If you're not bothered about having the shiny new 2021 iPad Pro, last year's model is still a powerhouse of a machine. Right now you can get this 12.9-inch iPad Pro with 256GB storage for less than a grand. Bargain.

Apple iPad Air (2020): $879

Apple iPad Air (2020): $879 $829 at Amazon
Save $50:
Amazon also still has just a few 2020 iPad Airs left in stock, now only in sky blue and only with 256GB storage. These will be gone soon.

iPad Air (4th generation), 64GB: $599

iPad Air (4th generation), 64GB: $599 $579 at B&H
You can save $20 on the 4th generation iPad Air in Space Grey at B&H Photo. This model features an edge-to-edge display, Apple Pencil 2 and Magic Keyboard support and so much more.

Apple iPad Air 2020: $600

Apple iPad Air 2020: $600 $539 at Walmart
Save $61:
Released last year, the 64GB iPad Air is a lovely device with a gorgeous screen. And it's just come in for a drop in price at Walmart, from $600 to $539 if you opt for the Rose Gold version. 

Apple Black Friday iPad deals: UK

iPad Pro 12.9-inch (2021): £999

iPad Pro 12.9-inch (2021): £999 £949 at Amazon
Save £50:
We weren't sure we'd get deals on 2021 Apple kit in the UK, but Amazon currently has the very latest 12.9-inch iPad Pro down to £949, saving you £50 in this Black Friday deal. This is the Wi-Fi model with 128GB storage. There are savings on the 1TB and 256GB versions too if you need more storage.

iPad Pro 11-inch (2021):  £749

iPad Pro 11-inch (2021): £749 £719.97 at Amazon
Save £29: Prefer the more portable 11-inch version of Apple's latest iPad Pro? Amazon has dropped an extra £29 off this 128GB WiFi model, making it a very tempting deal indeed. 

iPad Pro 11-inch (2020) 1TB: £1,269

iPad Pro 11-inch (2020) 1TB: £1,269 £1,149.01 at Amazon
Save £119.19:
If you want a ton of storage and aren't set on the latest version of the iPad, this is a great saving on the 1TB version of the 11-inch 2020 iPad Pro. It's almost as good as the 2021 version, so this is well worth considering if you want a lot of space.

Apple iPad mini (2021): £479

Apple iPad mini (2021): £479 £459 at Amazon
Save £20:
We weren't expecting to see anything off the new iPad mini 6, so while a £20 discount isn't a lot, it's very welcome considering this 64GB WiFi model is fresh out of the gates and looks utterly lovely. There's £20 off the 256GB version too.

Apple iPad Air (2020): £709

Apple iPad Air (2020): £709 £669 at Amazon
Save £40:
Amazon's slashed £40 from the iPad Air (2020) 64GB WiFi and Cellular tablet, and £60 off the 256GB model. It's currently out of stock but you can sign up to be notified once it's available.

Apple Black Friday: MacBook deals

Apple Black Friday MacBook deals: US

Apple 13.3" MacBook Air, Early 2020: $999

Apple 13.3" MacBook Air, Early 2020: $999 $829 at B&H
Save $170:
This was $100 cheaper very briefly, but this is still a great deal on the 2020 MacBook Air. This gold coloured 13.3-inch model features a 1.1 GHz 10th Gen Intel Core i3 Dual-Core processor – which, in short, means it's very, very fast.

Apple MacBook Pro 13in (2020): $1,499

Apple MacBook Pro 13in (2020): $1,499 $1,149 at B&H
Save $350:
For a worthwhile saving on a bit of MacBook power, head to B&H Photo where you can get last year's headline-grabbing MacBook Pro with 512GB SSD and a whopping $350 off. If you need less storage, there's also $300 off the 256GB version.

Apple MacBook Air M1 13in (2020): $999

Apple MacBook Air M1 13in (2020): $999 $949 at Adorama
Save $50:
It doesn't quite pack the power of the 13-inch M1 MacBook Pro, but the 2020 MacBook Air's still a gorgeous slimline machine. This one has 8GB memory and a 256GB SSD, and there's currently $50 off.

MacBook Pro (16-inch, 2020): $2,799.99

MacBook Pro (16-inch, 2020): $2,799.99 $2,299 at Best Buy
Save $500:
This is the biggest saving on the whopping 9th Gen i9 model, 16-inch MacBook Pro. It's a beast with its AMD Radeon Pro 5500M and 1TB SSD. It's a couple of years old but it's still one of the best machines for design out there.

Apple Black Friday MacBook deals: UK

Apple MacBook Pro M1 13in (2020): £1,299

Apple MacBook Pro M1 13in (2020): £1,299 £1,159 at Amazon
Save £140:
Amazon's just slashed another few points off the 2020 M1 MacBook Pro. There's now £140 off the 256 GB version in space grey and £154 off the 512GB model in silver. With alternate colour options sold out, you'll need to be quick to grab this.

Apple MacBook Air M1 (2020): £1,279

Apple MacBook Air M1 (2020): £1,279 £1,149 at Very
Save £130:
This is the 16GB version of the 2020 MacBook Air, giving you a welcome extra helping of memory as well as a 256GB SSD at a pretty cool price. This one comes in Gold for added style.

Apple MacBook Air M1 (2020): £999

Apple MacBook Air M1 (2020): £999 £889 at Amazon
Save £100:
Amazon also has a sweet 10 per cent off the most recent M1-powered MacBook Air in Gold, taking the price down to £899 for the 256GB version 8GB RAM rather than the 16GB RAM above). There's also a great deal on the 512GB model in Silver at £1,108.11.

Apple Black Friday: AirPods deals

Apple Black Friday AirPods deals: US

AirPods Pro (3rd Gen): $179

AirPods Pro (3rd Gen): $179 $149.99 at Amazon
Save $29.01:
We didn't expect to see the brand new 2021 Apple AirPods discounted so soon. But we're pleasantly surprised to see you can get almost $30 off the retail price right now. Make sure the save $20 at discount box is ticked before you head to the checkout. 

Apple AirPods Max: $549

Apple AirPods Max: $549 $479 at B&H Photo
Save $70:
The only thing more breathtaking than the AirPods Max audio performance is their price. So if you've been lusting after a pair, get yourself to B&H Photo where you can now take $70 off this space grey model.

Apple AirPods Max: $549

Apple AirPods Max: $549 $429 at Crutchfield
Save $120:
If you don't mind your AirPods Max being open box, you can save $129 on the Space Grey model here (stock's going fast!).

New Apple AirPods Pro: $249

New Apple AirPods Pro: $249 $169.99 at Amazon
Save $79:
Don't get too excited; the only new thing about these is a MagSafe-compatible charging case. The price has just dropped even further on these, though, so there's now a huge $79 off.

Apple AirPods with charging case (2nd Gen): $159.99

Apple AirPods with charging case (2nd Gen): $159.99 $124.95 at B&H Photo
Save $35:
These 2nd gen AirPods are at a super-low price over at B&H Photo. You get 18 hours of talk time, and 24 hours of listening time, plus Siri's assistance and one-tap, always-on activation.

Apple Black Friday AirPods deals: UK

Apple AirPods with Wired Charging Case: £119

Apple AirPods with Wired Charging Case: £119 £99 at Amazon
Save £20:
Happy with basic AirPods? If you can live without those Pro features, now's your chance to set yourself up with some wireless audio joy for just under £100, saving you a sweet £20.

Apple AirPods Max: £549

Apple AirPods Max: £549 £439 at Amazon
Save £110:
UK audiophiles can save on Apple's amazing AirPods Max too. Most colour options have big discounts, and the Sky Blue option is the cheapest, but you'll have to wait for them to arrive from the EU.

Apple AirPods Pro with MagSafe Charging Case: £239

Apple AirPods Pro with MagSafe Charging Case: £239 £185 at Amazon
Save £54:
With amazing sound and either active noise cancellation or transparency mode, AirPods Pro are incredible little in-ears, and the new MagSafe charging case is a welcome addition.

Apple Black Friday: Apple Watch deals

Apple Black Friday Apple Watch deals: US

Apple Watch Series 7: $399

Apple Watch Series 7: $399 $379.99 at Amazon
Save $19:
Any saving on the new Watch Series 7 is worth grabbing, right? And at Amazon you can take $19 off the 41mm GPS model with aluminium case and sport band, in green or red. Woo-hoo!

Apple Watch Series 3: $199

Apple Watch Series 3: $199 $109 at Walmart
Save $90:
It's getting on a bit but the Series 3 Apple Watch is still a firm favourite with many. You can pick up the 38mm GPS model with a sport band and aluminium case at Walmart with a massive $90 off.

Apple Black Friday Apple Watch deals: UK

Apple Watch SE: From

Apple Watch SE: From £269 £249 at Amazon
Save up to £30:
In the UK, Amazon has up to £30 off the Apple Watch SE, with discounts on several colour and strap combinations in both the GPS and GPS+celular configurations in both sizes. The £30 discount is on the GPS device with a space grey case and sports loop, while there's £20 off many other configurations.

Apple Black Friday: Apple Pencil deals

Apple Black Friday Apple Pencil deals: US

Apple Pencil (1st generation): $99

Apple Pencil (1st generation): $99 $79.99 at Amazon
Save $20:
If you have an iPad compatible with the first generation Apple Pencil, then you're in luck. Amazon has knocked $20 off. It may not be a huge saving, but it's probably the best you'll get.

Apple Pencil (2nd generation): $129

Apple Pencil (2nd generation): $129 $99 at Amazon
Save $30:
Amazon is currently offering $30 off the second generation Apple Pencil. We don't see many discounts on the newer Apple Pencil, and we doubt it'll get any cheaper, so this is definitely one to click 'add to cart'. 

Apple Black Friday Apple Pencil deals: UK

Apple Pencil (2nd generation): £119

Apple Pencil (2nd generation): £119 £99 at Amazon
Save £20:
We don't see many discounts on the newer Apple Pencil, so this is well worth taking advantage of. Amazon is currently offering £20 off the second generation Apple Pencil, bringing the price down to £99.

Apple Black Friday: iPhone deals

Apple Black Friday iPhone deals: US

Get a $100 gift card and AirPods Pro when you buy an iPhone

Get a $100 gift card and AirPods Pro when you buy an iPhone
Visible offer: This deal from Visible gets you a $100 gift card to spend online and a paid of Apple Air Pods when you buy an iPhone and switch to Visible. This offers applies to the iPhone 13 as well as older iPhones, including the iPhone 12 and iPhone SE.

Apple Black Friday iPhone deals: UK

iPhone 12 Pro: £949

iPhone 12 Pro: £949 £899 at Currys
Save £50:
If you want to buy an iPhone 12 Pro outright, you can save £50 today when you shop at Currys. There are also several decent pay monthly options if you'd prefer to get a contract. 

Apple iPhone 13 From £0 upfront, £44/month on Three at Affordable Mobiles

Apple iPhone 13 From £0 upfront, £44/month on Three at Affordable Mobiles
This is the best pay monthly deal we've seen in the UK at the moment, giving you the iPhone 13 plus 100GB data a month. Affordable Mobiles also has deals on the iPhone 13 Pro and the Pro Max.

Apple Black Friday: Magic Keyboard deals

Apple Black Friday Magic Keyboard deals: US

Apple Magic Keyboard for 12.9" iPad Pro: £349.99

Apple Magic Keyboard for 12.9" iPad Pro: £349.99 £199 at Best Buy
Save $150: Best Buy is offering the Magic Keyboard for the 12.9-inch iPad Pro for under $200, which is a pretty decent deal. Don't forget the keyboard doubles as a case for the iPad so you're getting two accessories in one.

Apple Black Friday Magic Keyboard deals: UK

Apple Magic Keyboard for 12.9" iPad Pro: £349.99

Apple Magic Keyboard for 12.9" iPad Pro: £349.99 £164.50 at John Lewis
Save £185.49: Apple's Magic Keyboard is currently reduced to clear at John Lewis, and is one of the best deals we've seen on an Apple accessory recently, saving you a stonking £185.49. We're expecting this one to go fast!

Apple Black Friday: Apple Mouse deals

Apple Black Friday: Apple Mouse deals: US

Apple Magic Mouse 2: $99

Apple Magic Mouse 2: $99 $59 at Walmart
Save $40: It's not often we see a saving on Apple's Magic Mouse 2. But here's a good discount on an open box device from Walmart, reducing the price from $99 to $59: a saving of $40. That's significantly cheaper than anywhere else right now.

Apple Black Friday: Apple Mouse deals: UK

Apple Magic Mouse 2: £79

Apple Magic Mouse 2: £79 £64.99 at Very
Save £14: Seeking a bargain on Apple's Magic Mouse 2? Very has a great offer right now, bringing the price down from £79 to just £64.99, saving you £14.01. That's a decent discount that we don't expect to be around for long.

Apple Magic Mouse: £79

Apple Magic Mouse: £79 £54.90 at Amazon
Save £24.10: Even the first Apple Magic Mouse doesn't get discounted often, but Amazon has just brought the price down significantly from £79 to £54.90, saving you £24.10. That's a proper bargain, so snap it up while you can.

Apple Black Friday: Mac mini deals

Apple Black Friday: Mac mini deals: US

Apple Black Friday: Mac mini deals: UK

Mac mini (2020): £899

Mac mini (2020): £899 £829.97 at Amazon
Save £69.03:
In the UK, you can get a good saving on the Mac mini with 512GB SSD Storage and 8GB RAM, and that all-important M1 chip. The 256GB version has £50 off – now just £648.97.

2020 Mac Mini with M1 chip: £699

2020 Mac Mini with M1 chip: £699 £648.97 on Amazon
Save £50:
You can now save £50 on the Mac Mini 2020 on Amazon. The Mac Mini comes with 256GB SSD, 8GB of RAM, and uses the MacOS Big Sur. Move quick, because we don't expect stocks to last!

Apple Black Friday: What happened last year?

Apple iPad: 2020 gave us some amazing Apple Black Friday deals, with £50 to be saved on the 2019 iPad and the odd $30 discount on the iPad Air. With new iPad Pros and the amazing new iPad mini, we're not only seeing discounts on older models but also the odd saving on brand new gear including that lovely iPad mini 6. You can see the best current deals below.

Apple MacBook: It's hard to forget last year's big Apple surprise in the form of discounts on the brand new MacBook Pro. Apple used to have a reputation for sticking close to full price whatever, but 2020 saw up to £107 off the M1 MacBook Pro, and this is a trend that's repeating this year. You can expect bigger and better savings on the 2020 model this year, and we wouldn't be surprised to see smaller discounts on the new 14- and 16-inch models closer to Black Friday itself.

We also saw savings on older models last year, including the 16-inch MacBook Pro (2020), which had £200 off at Currys, taking it to £1,049. Older MacBook Airs, such as the 2020 model, saw big discounts, too including $170 off at B&H Photo, taking the price down to $929 last year. Fingers crossed for something similar this year. You can find the best current deals below.

Apple AirPods: There were discounts to be found across the AirPods range in 2020, including $20 off AirPods Pro. There are even better AirPods Pro deals to be found this year, even on the updated version with MagSafe charging case, as well as discounts on older AirPods.

Unsurprisingly we're not seeing any deals on the new AirPods 3, but discounts on the super-expensive AirPods Max have got us excited. There should be more deals as we get closer to Black Friday; watch this space!

Apple Watch: There are almost too many versions of the Apple Watch to keep track of, so it'll be hard to avoid Black Friday savings this year as long as you're not set on the new Watch Series 7; we've seen a tiny discount on it, but nothing to write home about or even send a quick text. However last year Walmart had a Black Friday Apple Watch deal with $70 off the Series 6, so there's a chance that you could get more money off closer to Black Friday itself. Whatever happens, you can be sure of decent Black Friday or Cyber Monday Apple Watch deals on older models.

Apple iPhone: In terms of the iPhone, the country you're in and the carrier and contract you want to go with will determine the type of discount you can get. We're already seeing some deals on the brand new iPhone 13 – so that bodes well for anyone looking for an older iPhone, too. 

Apple Black Friday: when is it?

The clock's ticking so we're sure you know by now that Black Friday falls on the day after Thanksgiving in the US, which means it's a few short days away on 26 November, with Cyber Monday following hot on its heels on 29 November. But the deals are already happening, so why wait?

With so many retailers in competition for your custom, not to mention the need to clear older stock, discounts roll our well in advance of the big day. That said, most hold back the biggest headline Apple deals for the official Black Friday weekend, so you have to weigh up whether to hold out for bigger Apple savings. 

Does Apple have Black Friday sales?

In short: no. While Apple's happy to let third-party retailers discount its gear, you won't find any Apple Black Friday deals at the Apple Store; instead it rewards shoppers with Black Friday gift cards that you can redeem against later purchases.

Last year, you could get an Apple Black Friday gift card worth up to $200 / £160, but you had to buy a MacBook to get the top gift card. The upshot is if you're hoping to save actual money, you're generally better off looking at other retailers that sell Apple products rather than heading directly to Apple itself.

How to get the best Apple Black Friday deals

If you're dreaming of getting a vast discount on that brand new 16-inch MacBook Pro, forget about it. Huge Apple Black Friday discounts never really happen; Apple kit tends to hold its value and serious savings aren't a thing that ever crop up, but if you're happy to pay a little less than full price for some new Apple gear, Black Friday's your best opportunity. And frankly even a small saving on a MacBook or iPad is worth grabbing.

We've already established that the Apple Store isn't the place to get Apple Black Friday deals. Instead you should decide what hardware you're after and how much you want to pay for it, then check out some third-party retailers. Amazon, Currys and B&H Photo offered some of the biggest discounts last year, which included dropping the price of the all-new MacBook Pro and MacBook Air by almost 10 per cent. 

For the best deals without having to trawl through retailers, stick with us. We'll be providing direct links to all of the best Apple Black Friday deals for 2021 right here on this page, so keep checking back.

Read more:

$1,299

M1 13" MacBook Pro (2020): $1,299 $1,199 at Adorama
Save $100: Save a packet on this late 2020 M1 MacBook Pro, complete with 13-inch display, Touch Bar, 8-core CPU and GPU, 8GB RAM and 256GB SSD. 

Rosie Hilder

Rosie Hilder is the deputy editor of Creative Bloq. Before joining the CB team in 2018, she worked on a range of print titles, including Time Out Buenos Aires, Computer Arts, 3D World, Paint & Draw and Mac|Life. Her interests lie in branding and illustration, tech and sexism, and plenty more in-between.