Apple Watch deals are always among the most popular during Prime Day, and we usually see at least some small savings across Apple's range of smart wearables. This year's proving to be no different, and day two of Prime is seeing some further reductions, including $120 off the Apple Watch 8.
Last year saw the release of two new models, the Apple Watch Series 8 and the super rugged Apple Watch Ultra. The discounts on the latter remain very small, but the Apple Watch 8 and the already great value SE are both good buys right now in these Prime Day Apple Watch deals (some of which actually aren't Prime Day deals at all since they're open to everyone). For more great savings on Apple devices, make sure you check our general Apple Prime Day 2023 roundup and our MacBook Prime Day live blogs, as there's only one day left of Prime Day.
Prime Apple Watch deal quick links US
- Apple Watch Series 8 (41mm):
$399$279.99 at Amazon - Apple Watch Series 8 (45mm):
$429$309.99 at Amazon - Apple Watch SE (2nd gen):
$249$199.99 at Amazon
Prime Apple Watch deal quick links UK
- Apple Watch Ultra (S): £849 £719 at Amazon
- Apple Watch Series 8 (41mm):
£419£349 at Amazon - Apple Watch Series 8 (45mm):
£449£399 at Amazon - Apple Watch SE (2nd gen):
£259£249 at Amazon
Prime Apple Watch Ultra deals
Apple Watch Ultra at Amazon US: $799 $779
Save $20: It's hardly the biggest saving we've seen, but seeing as the Apple Watch Ultra is the newest and most advanced Apple wearable, discounts are rare at this point. The Ultra features a 49mm display, up to 36 hours of battery and 100m of water resistance.
Price check: Best Buy $799
Prime Apple Watch 8 deals
Apple Watch Series 8 at Amazon US: $399 $279
Save $120: The Apple Watch Series 8 is the latest version of Apple's standard wearable. Along with the larger screen introduced with the Series 7, it features temperature sensing and blood oxygen tracking. There was $70 off this 41mm version but there's an extra $50 knocked off the price on day two of Prime.
Price check: $329 at Best Buy
Apple Watch Series 8 at Amazon US: $399 $279
Save $120: The Apple Watch Series 8 45mm version is the latest version of Apple's standard wearable. There was $70 off this Watch but there's an extra $50 knocked off the price on day two of Prime, so we wouldn't delay if you want one.
Price check: Best Buy $359
Apple Watch Series 8 at Amazon UK: £419 £349
Save £70: The Apple Watch Series 8 is the latest version of Apple's standard wearable. Along with the larger screen introduced with the Series 7, it features temperature sensing and blood oxygen tracking. Amazon UK is currently offering £70 off both this 41mm version, and the larger 45mm model.
Price check: Very £369
Prime Apple Watch 7 deals
Apple Watch Series 7 (Stainless Steel) at Amazon UK: £649 £559
Save £90: It might be the previous model, but the Series 7 is remarkably similar to the Apple Watch Series 8 – all that's missing is the temperature sensor and crash detection. And this deal knocks £90 off the luxury stainless steel version, which features a much stronger and more scratch-resistant sapphire glass display.
Blue version: £342 at Amazon
Prime Apple Watch SE deals
Apple Watch SE at Amazon US: $249 $219
Save $30: The latest generation of Apple Watch SE is already great value, but with $30 of at Amazon, it's a steal. The 3rd generation edition features crash detection along with all the advanced fitness trackers you'd come to expect from an Apple Watch.
Apple Watch SE (3rd gen) at Amazon UK: £259 £228
Save £31: Amazon has shaved off an extra few quid for day two of Prime making this an even more tempting deal. While you don't get the always-on display, the SE features crash detection along with all the advanced fitness trackers you'd come to expect from an Apple Watch.
How do we select our Apple Watch Prime Day deals?
We've been reviewing the Apple Watch since it debuted in 2015, and have experience using every model. We look at a combination of price, release date and specs, and whether a deal is the lowest we've seen for a particular model – or still worth considering even if not.
Do I need the latest Apple Watch?
Unlike the iPhone, updates the Apple Watch have proven remarkably incremental over the last few years. The Series 7 brought a larger display and fast charging, whereas the Series 8 simply adds a temperature sensor. That said, the Apple Watch Ultra is a brand new model, with a new design.