Explore seasonal colour trends with new Pantone magazine

Yesterday saw the launch of VIEWPOINT COLOUR, an inspirational lifestyle magazine from the Pantone Color Institute, which explores seasonal colour trends and insights across all design disciplines. With colour playing a crucial part in branding, logo design, and how products are perceived by consumers, VIEWPOINT COLOUR looks set to be essential reading for designers.

Aiming to be both inspirational and informative, the beautifully laid out magazine (would you expect any less from the authority of all things colourful?) provides visual references, design direction, and an insight into future global colour trends.

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Dom Carter

Dom Carter is a freelance writer who specialises in art and design. Formerly a staff writer for Creative Bloq, his work has also appeared on Creative Boom and in the pages of ImagineFX, Computer Arts, 3D World, and .net. He has been a D&AD New Blood judge, and has a particular interest in picture books.