Yikes, Lamborghini just dropped the worst car ad we've seen

A Lamborghini car with a woman standing next to it
(Image credit: Lamborghini)

Look, I get it. Car adverts are supposed to be a little bit ridiculous. They're supposed to sell a ludicrously luxurious, adventurous lifestyle, to ooze money from the screen in a series of slow-motion action shots of vehicles cruising across beautiful landscapes or cities. But this. This is too much. 

Lamborghini has just dropped the launch video for its new rally-inspired sports car, the catchily titled Huracán Sterrato. And it's everything you might expect from a car advert – until you turn the sound on. Copywriters, you might want to look away now. (Looking for advertising inspiration? Check out the best print ads of all time.) 

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.