New NBC logo is a subtle but brilliant update

NBC logo
(Image credit: NBC)

We're big fans of the NBC logo, thanks to its clever (yet not overly obvious) use of negative space. At first glance it looks like a simple coloured fan, but factor in that white centre and it becomes clear that you're looking at a peacock. And a subtle redesign has just made the effect even clearer.

Viewers have noticed the TV channel quietly rolling out an updated logo design, giving the peacock brighter feathers and a more prominent beak. It's a subtle tweak, but not only is it cleaner, but it makes the animal itself that little bit more obvious. (Looking for inspiration? Check out the best logos of all time.)

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Design Editor

Daniel John is Design Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.