Striking new Star Trek logo is perfect for the next generation

Star Trek new logo
(Image credit: Nickelodeon)

Star Trek has been repackaged for the next generation, in the form of an CGI animated series titled Star Trek: Prodigy. Set to launch next year on Nickelodeon, the show (aimed at kids, but no-one's judging) was announced at this year's Comic Con@Home, and comes with a brand new Star Trek logo, which serves as some serious logo design inspiration.

The new design (above) is an attention-grabbing design for a new generation of Star Trek fans. Though the logo retains the familiar italicised Star Trek font style, the 'Prodigy' lettering brings it hurtling into a new age with a colourful, futuristic design – perfect for attracting a younger audience. Traditional Starfleet insignia has been rotated and elongated, now in the form of a horizontal swoosh across the lettering.

New Star Trek logos never fail to cause excitement and some strong opinions. On Twitter, the font choice has been already questioned.

See more

While some are analysing the logo compared to those that have come before. (Also, check out the gorgeous colour palette on the background on the below logo.)

See more

The new series is to be released in 2021 and, according to a statement (opens in new tab) by Nickelodeon and CBS Television Studios, "follows a group of lawless teens who discover a derelict Starfleet ship and use it to search for adventure, meaning and salvation".

We're looking forward to seeing how the design translates into the new CGI animation, and we wonder how long it'll be before Space Force rebrands again to keep up with a new Star Trek logo design (see Space Force's most recent redesign, and subsequent roasting here). 

Read more:

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Georgia Coggan is currently Creative Bloq's Acting Deputy Editor. Georgia started her freelance career working for CB in 2018, and since then has worked across the site on news, ecom, SEO content... basically anything and everything. Now covering the Dep Ed role for three months, Georgia is a slave to the style guide, a logo geek and loves all things London Underground (its branding history, and not at rush hour).