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Stylish packaging reinvents the humble teabag

love in a cup

Show your softer side with this Love in a Cup packaging

How do you take an essentially low-priced product and transform it into a high-value item? By the power of good packaging design, that's how! And by putting the 'lover' firmly back into 'tea-lover', this inspired packaging design for UK supermarket chain Morrisons (opens in new tab) does just that.

Created by Leeds based agency Elmwood (opens in new tab), the tea bags come with five different romantic messages on the tags, so you can send your loved one a lovely little message with every new brew. We adore the quirky, hand-drawn illustration and handwritten typography (opens in new tab) that sets this packaging above the rest.

love in a cup

love in a cup

love in a cup

For more packaging inspiration, take a look at our 30 examples of packaging design (opens in new tab).

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of six full-time members of staff: Editor Kerrie Hughes, Deputy Editor Rosie Hilder, Deals Editor Beren Neale, Senior News Editor Daniel Piper, Digital Arts and Design Editor Ian Dean, and Staff Writer Amelia Bamsey, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.