Can you decrypt this Vampire Weekend GIF?

We love it when a band does something creative to showcase their upcoming releases. In a world where music is readily available at the click of a button, it can be difficult to grab the attention of the internet audience - but this intriguing GIF definitely does the trick.

The great use of typography and simple execution make for a highly creative preview that will undoubtedly excite music fans. Could this type of announcement be the new breed for the music industry?

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The Creative Bloq team is made up of a group of art and design enthusiasts, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson, Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The ImagineFX magazine team also pitch in, ensuring that content from leading digital art publication ImagineFX is represented on Creative Bloq.