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Can you decrypt this Vampire Weekend GIF?

We love it when a band does something creative to showcase their upcoming releases. In a world where music is readily available at the click of a button, it can be difficult to grab the attention of the internet audience - but this intriguing GIF definitely does the trick.

New York four-piece Vampire Weekend (opens in new tab) created it to preview details of their forthcoming third LP and posted it on their Tumblr (opens in new tab). The full details are yet to be announced but from what we can guess it starts with the band's name followed by album name, year of release and record label.

The great use of typography and simple execution make for a highly creative preview that will undoubtedly excite music fans. Could this type of announcement be the new breed for the music industry?

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of six full-time members of staff: Editor Kerrie Hughes, Deputy Editor Rosie Hilder, Deals Editor Beren Neale, Senior News Editor Daniel Piper, Digital Arts and Design Editor Ian Dean, and Staff Writer Amelia Bamsey, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.