St Luke's

St Luke's is an interesting proposition. An ad agency with an ethical stance, a commitment to its employees and a genuine interest in exploring new ways of working. Specialising in understanding the often entrenched problems of its clients and finding clever solutions to them has brought the agency a strong reputation based on quick thinking and collaborative development.

"We don't like having the answer and telling clients this is how it is," says Al Young, Executive Creative Director. Instead, the St Luke's philosophy is one of engagement with its clients, working together to achieve the best possible results. Head of Art, Julian Vizard, describes the client profile: "They're companies who need a little bit of us. Brands who've had a tough time and want to see some change."

On the run from Omnicom
St Luke's used to be the London office of one of the biggest ad agencies in the world: Chiat / Day, the company responsible for many great advertising moments including Apple's breakthrough 1984-style TV spot of the same year. When, in 1995, the parent company decided to sell out to the giant Omnicom, making St Luke's part of TBWA\, the reaction in London was close to insurgency.

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