Newsletter templates are a great way to get your brand mailout into people's inboxes with minimal fuss. Getting the design of your email right is vital – you need something that works with your brand voice and will catch your subscribers' eye, and of course that functions well across devices.
Thankfully, there are plenty of free newsletter templates to choose from. Some come with everything you'll need to get started, while others you can use as a jumping off point to get creating your own designs.
If you're not sure wat you're aiming for, take a look at our roundup of best-in-class newsletter examples (opens in new tab), and our top tips for newsletter design (opens in new tab). Or read on for our pick of the best free newsletter templates available.
There are plenty of free newsletter templates to choose from on Cakemail (opens in new tab). It's hard to choose a favourite, but we like the bright colours and simplicity of Tech. Cakemail suggests using Tech to promote your app, but we think it could work for a variety of brands or purposes.
02. Material Design Email Template
This Material Design email template (opens in new tab) by Paul Goddard was based on Google's Material Design and has a cool retro feel to it, which may or may not be what you're after. If it is up your street, you can use it safe in the knowledge that the designer has tested it thoroughly, on 33 email clients, in fact.
03. Email Monks MailChimp Master Template
This Email Monks Mailchimp free newsletter template (opens in new tab) could be your go-to template for lots of different mailouts, because it has a huge number of different block styles all crammed into one document. Just delete the ones you don’t want to create a customised layout for your brand. It works with over 40 emails clients and is easy to integrate with MailChimp.
04. Pook: Newsletter
Pook: Newsletter (opens in new tab) is one of a suite of templates from Litmus. There are reliable, free newsletter templates for a range of different functions, from launching a product to managing accounts or marketing your goods. If you're building any kind of email campaign you should check out Litmus, as it will help you to test your email to ensure that it breaks as little as possible. There's a great community that will help if you get stuck, and lots of useful resources.
Mooza (opens in new tab) is a free newsletter template created by the team at Pixel Hint. It's a little old now but it still does the job. The design is clean, pared-back and bold, making it suitable for a range of creative disciplines. You can download the PSD version for free.
06. Campaign Monitor
In a rush? Campaign Monitor (opens in new tab) promises that with its online template builder you can create an HTML template in under 60 seconds. All its templates are fully tested and mobile-ready, and once you're done you can either download your template for free or upload it to a Campaign Monitor account.
ZURB (opens in new tab) has a range of free templates available to choose from. Each template is packaged with separate CSS and HTML files. If you're adding images, you'll need to create and compress a separate folder with the stylesheet before you upload.
Originally made for transactional emails with dynamic content, the Antwort layouts (opens in new tab) are thoroughly tested – in live environments with real data and edge cases. They work across all devices too, adapting to give great-looking emails on different sized screens. You can download from Github today.