New York based design duo Sagmeister & Walsh (opens in new tab) are known for their inventive approach to creativity. They recently created a series of typography films to accompany their travelling exhibition 'The Happy Show (opens in new tab)' but it's not the films themselves that have caught our eye.
Here, art director and designer Santiago Carrasquilla, designers Christian Widlic, Esther Li, and Thorbjørn Gudnason have collaborated with Sagmeister & Walsh to produce some futuristic and almost alien-like packaging to accompany the films.
The font used is Sagmeister's handwritten creation, whilst each box contains an earthenware USB drive (specific to each film), a Blu-ray disc and a certificate of authenticity. This packaging has certainly blown the usual plastic covers out of the water.
[via The Dieline (opens in new tab)]
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Have you seen an inventive use of packaging? Let us know in the comments box below!