10 instantly recognisable American brands

It's 4 July, and in celebration, we're taking a look at some of the great brands the USA has given to us over the years.

We're all familiar with the really big American brands that you'll find in all the lists - McDonald's, Apple, Coca-Cola and the rest. But there are plenty more that are just as ingrained in our minds and culture, and just as worthy of recognition; read on for some star-spangled, all-American logo design inspiration.

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Jim McCauley

Jim McCauley is a writer, performer and cat-wrangler who started writing professionally way back in 1995 on PC Format magazine, and has been covering technology-related subjects ever since, whether it's hardware, software or videogames. A chance call in 2005 led to Jim taking charge of Computer Arts' website and developing an interest in the world of graphic design, and eventually led to a move over to the freshly-launched Creative Bloq in 2012. Jim now works as a freelance writer for sites including Creative Bloq, T3 and PetsRadar, specialising in design, technology, wellness and cats, while doing the occasional pantomime and street performance in Bath and designing posters for a local drama group on the side.