9 of the best monogram logos ever made

Five of the best monogram logos on a gradient background
(Image credit: Chanel / Volkswagen / Warner Bros / New York Yankees / General Electric)

The best monogram logos are so effective, you may have accepted them without giving it much thought. The traditional monogram – usually someone’s initials woven together to create a form – remains a powerful tool in modern identity design. If you can find a way of connecting two or more letters so that they remain recognisable while at the same time creating a memorable new shape, it can create a powerful identity.

A killer monogram logo arises when the letter-based form is intriguing but legible, and its aesthetic qualities express something about the brand’s values or unique selling points. Of course, these are the same qualities that make good logos in general (see how to design a logo and our picks of the best logos all time and the best 21st century logos.)

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Garrick Webster

Garrick Webster is a freelance copywriter and branding specialist. He’s worked with major renewable energy companies such as Ecotricity and the Green Britain Group, and has helped develop award-winning branding and packaging for several distilleries in the UK, the US and Australia. He’s a former editor of Computer Arts magazine and has been writing about design, creativity and technology since 1995.