ITV launches controversial new logo into the wild

The new ITV logo, launched live across ITV networks today - colours may vary

The new ITV logo, launched live across ITV networks today - colours may vary

Back in November, we gave you a sneak peek at new logo design for ITV, the UK's second biggest broadcaster - but the comments designers left on our report were less than complementary... Today ITV has launched its rebrand across all five broadcast channels and online, so we can see how the logo performs in practice. Here's one of a series of promos showing it in action:

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