We're well into the second day of the Prime Big Deal Days, and and I've been looking for deals for a total of 22 hours. I've found all sorts: 'deals' that have in fact been the asking price for a few months; 'deals' where Amazon has inflated the retail price just before Prime Day 2; and deals – actual new discounts that bring the Apple product price down, all the way to a record low price, or near to it.
I've found seven Apple deals that I can confidently share here, as they are excellent prices on excellent products, many of which I own, and all of which I have used. In short, it's bad news if you want an iPhone or HomePod, good news is you want an iPad or Apple Watch. I've included US deals first, followed by UK offers (scroll down or use the side nav to find these).
Remember, although most deals don't require Prime membership, there may be a Prime-exclusive deal (it is an Amazon Prime event after all), so you can always sign up to Amazon Prime for a 30-day free trial to make the most of them. And see our Apple live blog for all of the Apple deals available right now, coupled with our expert commentary.
The 7 best Apple Prime Day deals in the US
- iPad Air 5th Gen (M1, 2022):
$599$499,99 at Amazon - Apple AirPods Pro 2:
$249$189 at Amazon - Apple Watch SE (Gen 2):
$279$229 at Amazon - Apple Watch Ultra 2: from
$799$749 at Amazon - MacBook Air 15 (M2, 2023):
from $1,299$1,049 at Amazon - MacBook Air (M1, 2020, 256GB):
$899$749.99 at Amazon - iPad mini (6th Gen, 2021, 64GB):
$499$399.99 at Amazon
The 7 best Apple Prime Day deals in the UK
- Apple AirTags (x4):
£119£99 at Amazon - iPad (9th Gen, 64GB, 2021):
£369£317 at Amazon - Apple Watch Ultra (49mm, GPS + Cellular):
£699£669 at Amazon - AirPods Pro (2nd Gen, USB-C):
£249.99£229 at Currys - AirPods Max (Space Grey):
£499£490 at OnBuy.com - Apple MacBook Air (M1, 2020):
£999£828 at Amazon - Apple Mac mini (M2, 2023):
£649£579 at Amazon