This logo is so simple you'll wish you'd thought of it

(Image credit: Coronet Theatre/North)

We love it when designers have a bit of fun with a project while turning in a top-class job, and this new piece of identity work by North ticks all the boxes.

It's for the Coronet Theatre in Notting Hill, London, which has been around since 1898, became a cinema in 1928 and eventually fell into disrepair. In recent years it's been undergoing an extensive restoration and relaunch programme after another theatre, the Print Room, acquired the building in 2014. 

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Jim McCauley

Jim McCauley is a writer, performer and cat-wrangler who started writing professionally way back in 1995 on PC Format magazine, and has been covering technology-related subjects ever since, whether it's hardware, software or videogames. A chance call in 2005 led to Jim taking charge of Computer Arts' website and developing an interest in the world of graphic design, and eventually led to a move over to the freshly-launched Creative Bloq in 2012. Jim now works as a freelance writer for sites including Creative Bloq, T3 and PetsRadar, specialising in design, technology, wellness and cats, while doing the occasional pantomime and street performance in Bath and designing posters for a local drama group on the side.