Controversial She-Hulk character design enrages viewers

We've seen plenty of character design controversies over the last few months, with outrage surrounding everyone from Minnie Mouse to the green M&M causing (it turns out people are very protective of their favourite anthropomorphised cartoon things). The latest to draw ire online is She-Hulk, Marvel's new TV Shrek-alike.

In case the name didn't give it away, She-Hulk is like The Hulk, except she's a she. But as some fans have pointed out, She-Hulk isn't quite as like The Hulk as they'd like. And it seems even some of the VFX team agree. (Looking for inspiration? Check out our roundup of character design tips.)

She-Hulk poster

A detail from the official She-Hulk poster (Image credit: Marvel)

After the official trailer (opens in new tab) was released last week, viewers took to Twitter to complain that the pea-green corporate lawyer is simply too small. Unlike Bruce Banner, it seems She-Hulk's Jennifer Walters doesn't transform into an enormous, hulking beast when angry, but rather a somewhat petite one. Is it too much to ask for She-Hulk to reach the same angry heights as He-Hulk? 

Screenshot from the She-Hulk trailer

A screenshot from the She-Hulk trailer (Image credit: Marvel)
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And now, a VFX artist involved in She-Hulk: Attorney at Law has stepped in, revealing that the animation team was instructed to make her "smaller". In a now-deleted tweet shared by The Gamer (opens in new tab), Sean Ruecroft said, "I was at a company that did VFX for this. Apparently, she was bigger early on, but the notes kept saying to 'make her smaller,'" writes Ruecroft. "We always roll our eyes (like we did on Sonic) but at the end of the day artists gotta follow orders."

Time will tell whether Marvel will indeed do a 'Sonic' and bow to fan pressure with a timely redesign. Still, we're fans of the She-Hulk logo, so that's something, right? If you want to catch She-Hulk when it premieres this August, here's how to get 15% off Disney Plus.

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Daniel Piper
Senior News Editor

Daniel Piper is Creative Bloq’s Senior News Editor. As the brand’s Apple authority, he covers all things Mac, iPhone, iPad and the rest. He also reports on the worlds of design, branding and tech. Daniel joined Future in 2020 (an eventful year, to say the least) after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more. Outside of Future, Daniel is a global poetry slam champion and has performed at festivals including Latitude, Bestival and more. He is the author of Arbitrary and Unnecessary: The Selected Works of Daniel Piper (Selected by Daniel Piper).