Skip to main content

Swedish designer uses psychedelic daydreams to bring beer to life

Karl Grandin beer labels

These beer label designs have a brilliant, quirky quality to them

With a look at the big trends in beer packaging, it seems that beer label designs are on the up in the creative industry. There's some gorgeous examples out there but these creations from Swedish designer Karl Grandin are an illustrative, quirky delight. He spoke to us about his inspirations and origins for the designs.

"All the bottle designs were made for Omnipollo - a Swedish nomad brewery founded in 2011 by myself and Henok Fentie," he begins. "We conceive our recipes at home and travel to different breweries across the globe to craft our ales."

"Most of the Omnipollo images come from daydreams and and I try to bring that psychedelic logic into the artwork. It’s a universe that is slowly growing, forming a world of far out environments, characters and symbols, one bottle at a time."

Karl Grandin beer labels

Karl Grandin beer labels

Karl Grandin beer labels

Karl Grandin beer labels

Karl Grandin beer labels

Karl Grandin beer labels

Karl Grandin beer labels

Karl Grandin beer labels

Karl Grandin beer labels

Karl Grandin beer labels

Karl Grandin beer labels

See more inspiring work over on Karl Grandin's website.

Liked this? Read these!

What do you think of these label designs? Let us know in the comments box below!

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began over a decade ago. The current website team consists of five people: Editor Kerrie Hughes, Deputy Editor Rosie Hilder, Deals Editor Beren Neale, Senior News Editor Daniel Piper, Digital Arts and Design Editor Ian Dean, and Staff Writer Amelia Bamsey. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.