Tactile branding gives hotel an Alpine hand

alpine branding

This is branding at its very best

Located in the middle of the Tyrolean Alps, it's ridiculous that design agency Bureau Rabensteiner (opens in new tab) hadn't worked on a project within the hotel industry - until now. Rabensteiner has created this lustrous branding package for the Trofana Alpin (opens in new tab), a hotel in the winter sports resort Ischgl.

This project turned into something personal and very close to their hearts. Redesigning the look and feel of the brand with a focus on their exemplary ability to balance tradition with modern convenience and understated luxury, this is a branding at its best.

The results are a beautiful mixture of gorgeous wooden influence, striking typography, inspirational wooden stamps and sublime wine labels. Despite all this loveliness, the business cards have to be our favourite here at Creative Bloq.

alp branding

alp branding

alp branding

alp branding

alp branding

alp branding

alp branding

See more work from Bureau Rabensteiner on their Facebook page (opens in new tab).

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of six full-time members of staff: Editor Kerrie Hughes, Deputy Editor Rosie Hilder, Deals Editor Beren Neale, Senior News Editor Daniel Piper, Digital Arts and Design Editor Ian Dean, and Staff Writer Amelia Bamsey, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.