Skip to main content

Creative Bloq is supported by its audience. When you purchase through links on our site, we may earn an affiliate commission. Learn more

Helsinki Design Museum gets a new visual identity

Finnish brand design agency Werklig has created a bright, contemporary identity for the Helsinki Design Museum, a project it completed with one eye on the building's 120-year heritage.

Werklig creative director Anssi Kähärä says the branding took its cues from the museum's vaulted ceiling, tiled stoves and square-tiled floor, which had previously featured less prominently.

"In my opinion, design is finding solutions and interpreting messages, not necessarily expressing oneself as a designer. I do appreciate zeitgeist, but without traditional knowledge all that trendy graphic design feels a bit hollow to me," says Kähärä.

This showcase first appeared in Computer Arts issue 215.

Like this? Read these!