Nando's reveals a cheeky new visual identity

Nando\s logo

The new identity was inspired by traditional South African designs

Famous the world-over for spawning the 'cheeky Nando's' meme, amusing to some, incomprehensible to others, the peri peri chicken-themed chain restaurant Nando's has just launched a new visual identity.

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Dom Carter

Dom Carter is a freelance writer who specialises in art and design. Formerly a staff writer for Creative Bloq, his work has also appeared on Creative Boom and in the pages of ImagineFX, Computer Arts, 3D World, and .net. He has been a D&AD New Blood judge, and has a particular interest in picture books.