Bright colours, bold typography and identity waves make this latest branding project an absolute delight.
The branding focuses on accented colours throughout
There have been a number of outstanding uses of colour in branding throughout the years. From Coca-Cola to Starbucks and Facebook to Apple, colour could be said to be the most important aspect of any brand. This branding project for a wake boarding company focuses on accented colour throughout and we couldn't be more in love with it.
"The aim was to develop the brand attributes with the accent colour, bold typography and identity waves," Bristol-based designer Jonathan Quintin explains. "I've also thrown in a visual mock up of the board design too, showing how the branding can evolve."
Using the typography and colour throughout the business cards, stationary, website, app and the boards themselves, it's a seamless execution in creativity and consistency. Take a look at some of the process below, as well as the finalised delivery.
What do you think about this branding? Let us know in the comments box below!
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Sammy Maine was a founding member of the Creative Bloq team way back in the early 2010s, working as a Commissioning Editor. Her interests cover graphic design in music and film, illustration and animation. Since departing, Sammy has written for The Guardian, VICE, The Independent & Metro, and currently co-edits the quarterly music journal Gold Flake Paint.
