The style that I'll demonstrate in this tutorial utilises heavy texture effects mixed with graphic accents and highly rendered details.
I primarily use it for fashion illustration work, but it can also work well for editorial and advertising purposes. It's a big step away from smoothly airbrushed styles that have become so prolific over the last few years and lends itself well to a sexy image.
While a lot of experimentation is required to gain the effect you want, the speed at which you can make changes is a great help in a commercial environment. There are other ways to create the effects demonstrated in this tutorial, especially with CS4 and CS5, but CS2 works for me.
Click here to download the support files (51.4MB)