5 ways to create stunning brand imagery using stock

It takes more than just a strong logo to stand out these days – all of your visuals need to work toward building connections with your audience. That’s why it’s important to choose the right brand imagery that communicates exactly what your brand stands for.

In fact, there are brands with such strong assets that they don’t even need a logo for instant recognition. Brand imagery is a vital part of how people around the world perceive a brand, so it’s crucial to get it right. 

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Nick Carson
Content strategist and copywriter

Nick is a content strategist and copywriter. He has worked with world-class agencies including Superunion, Wolff Olins and Vault49 on brand storytelling, tone of voice and verbal strategy for global brands such as Virgin, Pepsi and TikTok. Nick launched the Brand Impact Awards in 2013 while editor of Computer Arts, and remains chair of judges. He's written for Creative Bloq on design and branding matters since the site's launch.