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Does the Grand Theft Auto logo need a redesign?

gta logo redesign

Bored of the GTA logo, Schmetzer designed this new version

Last month saw the release of one of the most anticipated video games in the history of gaming. Taking almost five years to create, Grand Theft Auto V (opens in new tab) was snapped up by fans around the world. While there are many innovations in the new release, one thing that didn't change was its iconic logo design (opens in new tab) (below), which has served the series throughout all five installments to date.

gta logo redesign

The GTA logo has served the series well throughout five installments

However, Swedish designer Martin Schmetzer (opens in new tab) decided that the logo could do with an update and has redesigned it to, in his words, 'give it the face lift it deserves':

gta logo redesign

"My creative friends and I had expected an updated logotype to launch with every GTA release," Schmetzer explains. "It never happened. Strange that the rest of the game design and character illustrations advanced so fantastically but the logo did not".

gta logo redesign

gta logo redesign

gta logo redesign

gta logo redesign

gta logo redesign

See more of Martin's logo work over on his website (opens in new tab).

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of six full-time members of staff: Editor Kerrie Hughes, Deputy Editor Rosie Hilder, Deals Editor Beren Neale, Senior News Editor Daniel Piper, Digital Arts and Design Editor Ian Dean, and Staff Writer Amelia Bamsey, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.