Has Apple design got better or worse since 2016?

A collage of Apple products
(Image credit: Apple/Future owns)

If there's one company that's known for its design chops, its Apple. But while many immediately think of the brand's aesthetic as a series of whites, silvers and greys, that's only part of the story. And as a viral tweet has revealed, even in the last five years, lots has changed.

Placing a series of Apple products from 2016 alongside their 2021 counterparts, one Twitter user reveals just how much the brand's look has changed. Spoiler alert: it seems rose gold is very much over. (In the market for new gear? Check out the best early Apple Black Friday deals). 

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Daniel John
Design Editor

Daniel John is Design Editor at Creative Bloq. He reports on the worlds of design, branding and lifestyle tech, and has covered several industry events including Milan Design Week, OFFF Barcelona and Adobe Max in Los Angeles.

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