Has Apple design got better or worse since 2016?

A collage of Apple products
(Image credit: Apple/Future owns)

If there's one company that's known for its design chops, its Apple. But while many immediately think of the brand's aesthetic as a series of whites, silvers and greys, that's only part of the story. And as a viral tweet has revealed, even in the last five years, lots has changed.

Placing a series of Apple products from 2016 alongside their 2021 counterparts, one Twitter user reveals just how much the brand's look has changed. Spoiler alert: it seems rose gold is very much over. (In the market for new gear? Check out the best early Apple Black Friday deals). 

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.