5 colour trends set to make waves in 2023

The ebb and flow of colour trends reflect the state of the world and times in which we live. In recent months, society has been marked by increasing economic pressures, political division, war, and an ongoing climate crisis – so it's no wonder that this year’s colour trends are a little conflicted.

In 2023, there is a noticeable split between nostalgic, soothing colour palettes that offer a calming sense of escapism, and more rebellious, saturated colour schemes that clap back at the challenging social environment.

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Patrick Llewellyn
CEO, 99designs by Vista

Patrick Llewellyn is CEO of 99designs by Vista, the global creative platform that makes it easy for small businesses to work with professional freelance designers around the world. 99designs has paid out more than US$400m to its creative community to date, working across brand and logo design, packaging, web design and more.