The 8 biggest typography mistakes designers make

The art of typography, at first, looks pretty straightforward: choose a typeface, fiddle with the size and perhaps alter the colour, right? Wrong. The truth is, there's so much more to effective typesetting than that.

Typography is an almost invisible art form; if successful, the care and attention put into setting type on a page will melt away effortlessly, leaving the content front and foremost in the eye of the reader. As a discipline it's really an act of facilitation – that is to say that it exists to help make the words and meaning the focus, providing a platform for it to shine through.

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Sam Hampton-Smith

Sam is a designer and illustrator based in Scotland, UK. He splits his time between art and design, motion and video and writing for various creative titles. He has written a book about web design, Pro CSS3 Layout Techniques and contributed to typography book, Fonts and Typefaces Made Easy.