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Paper art images perfectly capture the essense of Moleskine

Fiasco Design Moleskine app

Fiasco Design were tasked with creating the visuals for the new app

The Adobe Creative Cloud (opens in new tab)-branded Moleskine notebook for sketching allows you to easily convert your drawings into digital form, so you can work on them further in Photoshop (opens in new tab) or Illustrator (opens in new tab). In short, you draw in the 'Moleskine Smart Notebook (Creative Cloud connected)' and capture your creations using the companion app (opens in new tab) (free for iPhone only).

Bristol-based agency Fiasco Design (opens in new tab) was tasked in creating a number of visuals for the product. "The brief was to create two key images – one explanatory, one conceptual – which Moleskine could use as part of their marketing campaign for the launch of the new app," co-founder Ben Steers explains.

"We created two seperate scenes for the two images. The explanatory image used real world objects, including a variety of Moleskine products. For the conceptual image we created a series of paper elements of tools you'd find in a creative workspace." Using hand-rendered type for both, the images are as inspiring as the app itself.

Fiasco Design Moleskine app

Fiasco Design Moleskine app

Fiasco Design Moleskine app

Fiasco Design Moleskine app

Fiasco Design Moleskine app

Fiasco Design Moleskine app

Fiasco Design Moleskine app

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Sammy Maine
Sammy Maine

Sammy Maine was a founding member of the Creative Bloq team, working as a Commissioning Editor. Her interests cover graphic design in music and film, illustration and animation. Since departing, Sammy has written for The Guardian, VICE, The Independent & Metro, and currently co-edits the quarterly music journal Gold Flake Paint.