Skip to main content

What font is your burger?

burger typography branding

Would you like to bold size your burger?

Forget McDonald's or Burger King - this new typography design concept is one of the most sleek and sophisticated offerings we've ever laid our eyes on.

In the project, entitled Hamburgerfonstiv (opens in new tab), Turkish designer Burcu Imdat (opens in new tab) uses fonts such as Futura, Helvetica and Gill Sans to convey the type of food on offer, with the light, regular and bold versions portraying the size of fries, burgers and drinks.

With minimal use of colour and sticking to a simple and elegant execution, we've never seen fast food look so good. A clever and playful mash-up of food art and font families that will have foodies and type lovers inspired.

burger typography branding

burger typography branding

burger typography branding

burger typography branding

burger typography branding

burger typography branding

burger typography branding

[via Design Taxi (opens in new tab)]

Like this? Read these!

What do you think of this branding? Let us know in the comments box below!

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of six full-time members of staff: Editor Kerrie Hughes, Deputy Editor Rosie Hilder, Deals Editor Beren Neale, Senior News Editor Daniel Piper, Digital Arts and Design Editor Ian Dean, and Staff Writer Amelia Bamsey, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.